A pencil on every text_
Headings, paragraphs, buttons, menu and figures: everything you can read has its pencil.
← Projects
[Project 04 · Corporate website]
Altemino_
A bilingual corporate website for a women’s intimate care distributor in the United Arab Emirates. A single page that explains what it does, where it operates and how to join, with a form for brands and copy the client edits herself.
ClientAltemino Group
MarketUnited Arab Emirates
Our roleDesign, website and migration
[altemino.com]
[The challenge]
A Dubai-based distributor that lived on a website builder and needed to look serious to brands around the world. We turned it into a clear page, in two languages, that she updates herself_
[Site walkthrough]
[How we decided]
Live rounds,
not PDFs_
Every proposal was a working version of the site. The client compared options on her phone and chose based on the real thing.
Before
A palette that didn’t speak to brands
Sand and pine green tones, more storefront than company.
NowWhite, black and a single accent. We tried four and dusty pink won: corporate, yet feminine.
Before
Product photos everywhere
The site looked like a catalog and mixed in third-party brands.
NowA single image about strategy: the chess queen, with a warm, feminine touch, full-bleed on the home page.
Before
Just “Middle East”
A vague reach that didn’t explain where it sells.
NowThe Emirates only, for brands from Mexico or anywhere else, with public market data and its sources.
Before
A single language
Everything in English, even though the brands it’s after also speak Spanish.
NowEnglish and Spanish on the same site, with an EN / ES button and each version properly flagged for Google.
[Edit mode]
Copy she
edits herself_
No CMS, no monthly fees: she logs in with a password, taps the pencil next to any text and publishes it in a minute.
Both languages together_
English and Spanish side by side. If she changes one and forgets the other, the editor reminds her.
Saving is publishing_
Every change is logged and the site republishes itself, in both versions.
[Screen by screen]
One page,
seven moments_
About, portfolio, reach in the Emirates, services, why Altemino and a form for brands that want to join.
[Under the hood]
What we built_
Design, copy, website, form and the domain migration, without touching the email or the store that already worked.
Truly bilingual
One route per language, flagged for Google, and all the copy in a single file.
Form for brands
Validated on the server, filters spam and is delivered from the company’s domain.
Editing without a CMS
Every save is a logged change in the repository and an automatic deploy.
A worry-free migration
We only changed the website record: Microsoft 365 email and the store’s shipping kept working as before.
Live proposals
Design and color options at review URLs, hidden from Google.
Custom imagery
Photography generated for the brand: chess as strategy, with a warm, feminine tone.
AstroTailwind CSSVercelResendGitHub APIGoDaddy DNSMagnific
[Live]
Meet Altemino_
Browse the page in English or Spanish and see how a brand can reach women in the Emirates.
Go to altemino.com ↗[Have a project in mind?]
Let's talk_